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Careers in Fashion: Image Consultant


It is often difficult to distinguish between a stylist, a personal shopper and an image consultant, as they are similar professions that touch upon topics that all go hand-in-hand. However, some subtle differences can be clarified here.  The job of image consultant is the “mother” of the other professions. It is very common for a personal shopper or a stylist to have studied image consulting prior to specializing.

An image consultant is the person who knows exactly which clothes will flatter you depending on your body, which makeup will look good on you according to your features, and which hairstyle will work best for you depending on the type of hair you have.  In this way, an image consultant will make the most of your beauty, in the broadest sense of the word.

 

The image consultant and the world of beauty

As the name suggests, the primary working tool of a consultant is image, and her main goal is to teach you to use external elements such as makeup, so you will always look beautiful.  Having studied body morphology, color combinations, and other elements, an image consultant is the ideal person to help you with the image makeover that you have always considered. If you need more specific help, you can always go to a personal shopper or a stylist. However, if you feel that you are not taking full advantage of your natural beauty (perhaps because you do not know how to find the perfect hairstyle), without a doubt, the advice of an image consultant would be perfect.  Keep in mind that the image consultant is not focused solely on one element, but rather she views the whole “you” when doing the makeover.

The image consultant within the world of fashion

The image consultant plays an important role in the fashion world, though sometimes not as well-recognized as the role that stylists fulfill.  In fact, their roles are quite different, since stylists make fashion their main tool and they determine the clothes that will become the most sought after designs. The consultant, on the other hand, has an individual, exclusive deal with her client. Understanding the power of fashion is key to enhancing the appearance because the wrong choices can make us look shorter or wider than we really are. The consultant’s main goal is to bring out her client’s beauty, and fashion has become an indispensable tool to achieve this goal in today’s world.

If you're tired of your look or you feel like you need a breath of fresh air, put yourself in the hands of an expert and let her advise you: you will definitely notice the results.